THE ROAR of the Jaguars will be traveling to London this week for their annual calendar shoot. The Jacksonville Jaguars' commitment to the NFL's International Series for the next four years provides an unprecedented platform for the promotion of the commercial and non-commercial ties between the two markets. In the Jaguars' constant quest to find new and unique ways to deepen these connections, a first-of-its-kind opportunity has presented itself with THE ROAR Calendar shoot.
Through THE ROAR Calendar, the Jaguars will be introducing their fans in the US and the UK to a new take on the conventional cheerleader calendar. Thematically, the calendar's locations, motifs, and styling will be steeped in an authentic British experience – iconic landmarks, beautiful landscapes and other consummately British symbols.
"We are excited to continue the tradition of THE ROAR Calendar and create an even greater connection between our fans in the US and the UK" said Christy Stechman Zynda, Jaguars Senior Manager of Cheerleading, Promotions & Programs.
This will be the 15th annual calendar and copies will be available during the football season on jaguars.com and at JAGWEAR stores in EverBank Field on Jaguars home game days.